AI helps Picturepark’s customers tag and find the right content
As a result, customers using the Clarifai connector now spend less time tagging their visual media. Content is made more discoverable – thanks to accurate tags and categories – and staff can locate relevant content, fast.
By clearly identifying the contents of images and videos, Clarifai’s AI technology has also helped Picturepark’s customers avoid the use of inappropriate content in their projects. For example, a customer in the construction industry might want to ensure all their promotional materials contain their safety compliance, by including correct types of helmets in staff images. Clarifai’s highly specific tags can help them find the right image and exclude those that don’t include the desired equipment (avoiding any PR mishaps).